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Scientist · Business, Management and Accounting

Fatma Zeynep ÖZATA

Anadolu University, Eskişehir, Turkey

iD0000-0002-3338-0308

Citations, last 5 years: 69
Works, last 5 years: 6
h-index: 6
Citations, all time: 239
In Business, Management and Accounting: #31,746

Research topics

Consumer Behavior and Marketing Influence11Business, Management and Accounting
Technology Adoption and User Behaviour9Decision Sciences
Consumer Behavior in Brand Consumption and Identification8Business, Management and Accounting
Customer Service Quality and Loyalty5Business, Management and Accounting
Digital Marketing and Social Media5Social Sciences

Recent works

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