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Scientist · Business, Management and Accounting

Prashant Kumar

Xavier School of Management, Jamshedpur, India

iD0000-0001-5080-9754

Citations, last 5 years: 587
Works, last 5 years: 19
h-index: 19
Citations, all time: 1 820
In Business, Management and Accounting: #2,020

Research topics

Environmental Sustainability in Business22Business, Management and Accounting
Sustainable Supply Chain Management14Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification7Business, Management and Accounting
Marketing and Advertising Strategies7Business, Management and Accounting
Digital Marketing and Social Media6Social Sciences

Recent works

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