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Scientist · Social Sciences

Subhojit Banerjee

Gautam Buddha University, Greater Noida, India

iD0000-0002-3609-629X

Citations, last 5 years: 99
Works, last 5 years: 4
h-index: 6
Citations, all time: 181
In Social Sciences: #42,848

Research topics

Digital Marketing and Social Media4Social Sciences
Consumer Behavior and Marketing Influence4Business, Management and Accounting
Technology Adoption and User Behaviour3Decision Sciences
Consumer Behavior in Brand Consumption and Identification3Business, Management and Accounting
Consumer Market Behavior and Pricing3Business, Management and Accounting

Recent works

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