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Scientist · Business, Management and Accounting

Nadine Khair

American University of Madaba, Madaba, Jordan

iD0000-0001-9974-4971

Citations, last 5 years: 134
Works, last 5 years: 16
h-index: 7
Citations, all time: 181
In Business, Management and Accounting: #16,725

Research topics

Consumer Behavior in Brand Consumption and Identification12Business, Management and Accounting
Consumer Behavior and Marketing Influence6Business, Management and Accounting
Digital Marketing and Social Media5Social Sciences
Fashion and Cultural Textiles5Arts and Humanities
Consumer Perception and Purchasing Behavior5Business, Management and Accounting

Recent works

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