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Scientist · Business, Management and Accounting

Keni Keni

Tarumanagara University, Jakarta, Indonesia

iD0000-0002-9994-2430

Citations, last 5 years: 268
Works, last 5 years: 175
h-index: 18
Citations, all time: 1 455
In Business, Management and Accounting: #6,995

Research topics

Consumer Behavior and Marketing Influence164Business, Management and Accounting
Customer Service Quality and Loyalty101Business, Management and Accounting
Technology Adoption and User Behaviour50Decision Sciences
Consumer Behavior in Brand Consumption and Identification49Business, Management and Accounting
Digital Marketing and Social Media42Social Sciences

Recent works

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