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Scientist · Business, Management and Accounting

James A. Muncy

Bradley University, Peoria, United States

iD0000-0002-3975-1464

Citations, last 5 years: 28
Works, last 5 years: 8
h-index: 19
Citations, all time: 3 607
In Business, Management and Accounting: #58,306

Research topics

Consumer Behavior in Brand Consumption and Identification22Business, Management and Accounting
Consumer behavior in food and health13Social Sciences
Ethics in Business and Education9Decision Sciences
Management and Marketing Education8Business, Management and Accounting
Customer Service Quality and Loyalty6Business, Management and Accounting

Recent works

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