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Scientist · Business, Management and Accounting

Deepa Sethi

Indian Institute of Management Kozhikode, Kozhikode, India

iD0000-0002-9709-0908

Citations, last 5 years: 466
Works, last 5 years: 17
h-index: 17
Citations, all time: 988
In Business, Management and Accounting: #2,979

Research topics

Consumer Behavior in Brand Consumption and Identification7Business, Management and Accounting
Digital Marketing and Social Media7Social Sciences
Technology Adoption and User Behaviour6Decision Sciences
AI in Service Interactions5Computer Science
Marketing and Advertising Strategies5Business, Management and Accounting

Recent works

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