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Scientist · Business, Management and Accounting

Monika Rawal

Millsaps College, Jackson, United States

iD0000-0002-4504-6657

Citations, last 5 years: 47
Works, last 5 years: 8
h-index: 6
Citations, all time: 277
In Business, Management and Accounting: #42,516

Research topics

Consumer Behavior in Brand Consumption and Identification11Business, Management and Accounting
Marketing and Advertising Strategies11Business, Management and Accounting
Customer Service Quality and Loyalty9Business, Management and Accounting
Digital Marketing and Social Media7Social Sciences
Consumer Behavior and Marketing Influence5Business, Management and Accounting

Recent works

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