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Scientist · Business, Management and Accounting

Abhigyan Bhattacharjee

North Eastern Hill University, Shillong, India

iD0000-0001-5074-5148

Citations, last 5 years: 69
Works, last 5 years: 11
h-index: 4
Citations, all time: 96
In Business, Management and Accounting: #31,746

Research topics

Consumer Behavior in Brand Consumption and Identification3Business, Management and Accounting
Digital Marketing and Social Media3Social Sciences
Marketing and Advertising Strategies3Business, Management and Accounting
Consumer Behavior and Marketing Influence3Business, Management and Accounting
Higher Education Research Studies2Social Sciences

Recent works

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