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Scientist · Business, Management and Accounting

I Made Sukresna

Diponegoro University, Semarang, Indonesia

iD0000-0003-4419-4428

Citations, last 5 years: 88
Works, last 5 years: 37
h-index: 8
Citations, all time: 248
In Business, Management and Accounting: #25,676

Research topics

Consumer Behavior and Marketing Influence78Business, Management and Accounting
Customer Service Quality and Loyalty62Business, Management and Accounting
Technology Adoption and User Behaviour24Decision Sciences
Marketing and Advertising Strategies23Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification20Business, Management and Accounting

Recent works

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