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Scientist · Business, Management and Accounting

Lingga Yuliana

Universitas Paramadina, Jakarta, Indonesia

iD0000-0003-0127-6511

Citations, last 5 years: 69
Works, last 5 years: 101
h-index: 4
Citations, all time: 89
In Business, Management and Accounting: #31,746

Research topics

Consumer Behavior and Marketing Influence48Business, Management and Accounting
Marketing and Advertising Strategies31Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification30Business, Management and Accounting
Digital Marketing and Social Media24Social Sciences
SMEs Development and Digital Marketing18Social Sciences

Recent works

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