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Scientist · Business, Management and Accounting

Pongsiri Kamkankaew

North Chiang Mai University, Chiang Mai, Thailand

iD0000-0002-5885-4805

Citations, last 5 years: 108
Works, last 5 years: 59
h-index: 7
Citations, all time: 116
In Business, Management and Accounting: #21,069

Research topics

Consumer Behavior and Marketing Influence16Business, Management and Accounting
Marketing and Advertising Strategies14Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification13Business, Management and Accounting
Customer Service Quality and Loyalty11Business, Management and Accounting
Management and Organizational Practices9Business, Management and Accounting

Recent works

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