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Scientist · Social Sciences

Chih‐Yuan Chou

National Chengchi University, Taipei, Taiwan

iD0000-0003-4799-3065

Citations, last 5 years: 45
Works, last 5 years: 14
h-index: 4
Citations, all time: 61
In Social Sciences: #91,257

Research topics

Digital Marketing and Social Media8Social Sciences
Digital Platforms and Economics4Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification3Business, Management and Accounting
Information Technology Governance and Strategy3Business, Management and Accounting
Business Strategy and Innovation3Business, Management and Accounting

Recent works

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