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Scientist · Business, Management and Accounting

Jean-Luc Giannelloni

Centre d'Etudes et de Recherches Appliquées à la Gestion, Grenoble, France

iD0000-0001-9476-7613

Citations, last 5 years: 72
Works, last 5 years: 9
h-index: 10
Citations, all time: 425
In Business, Management and Accounting: #30,580

Research topics

Marketing and Advertising Strategies19Business, Management and Accounting
Digital Marketing and Social Media13Social Sciences
Diverse Aspects of Tourism Research12Social Sciences
Environmental Sustainability in Business11Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification9Business, Management and Accounting

Recent works

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