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Scientist · Social Sciences

José Alberto Rivera-Costales

Universidad Católica de Cuenca, Cuenca, Ecuador

iD0000-0001-9965-081X

Citations, last 5 years: 8
Works, last 5 years: 19
h-index: 2
Citations, all time: 22
In Social Sciences: #245,488

Research topics

Digital Marketing and Social Media17Social Sciences
Marketing and Advertising Strategies16Business, Management and Accounting
SMEs Development and Digital Marketing9Social Sciences
Consumer Retail Behavior Studies5Business, Management and Accounting
Consumer Behavior and Marketing Influence3Business, Management and Accounting

Recent works

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