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Scientist · Social Sciences

Balpreet Kaur

DAV University, Jalandhar, India

iD0000-0002-4396-0226

Citations, last 5 years: 37
Works, last 5 years: 9
h-index: 4
Citations, all time: 79
In Social Sciences: #106,381

Research topics

Digital Marketing and Social Media10Social Sciences
Marketing and Advertising Strategies8Business, Management and Accounting
Technology Adoption and User Behaviour7Decision Sciences
Consumer Behavior and Marketing Influence7Business, Management and Accounting
Customer Service Quality and Loyalty2Business, Management and Accounting

Recent works

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