Skip to content

Scientist · Business, Management and Accounting

Zhao Hong

NEOMA Business School, Mont-Saint-Aignan, France

iD0000-0003-1529-0111

Citations, last 5 years: 284
Works, last 5 years: 23
h-index: 17
Citations, all time: 1 120
In Business, Management and Accounting: #6,397

Research topics

Corporate Finance and Governance13Business, Management and Accounting
Customer Service Quality and Loyalty11Business, Management and Accounting
International Relations and Foreign Policy9Social Sciences
Consumer Behavior in Brand Consumption and Identification9Business, Management and Accounting
Digital Marketing and Social Media9Social Sciences

Recent works

Discussion

Ask Zhao about their research. When the scientist claims this card, they will see your question.

Start a discussion