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Scientist · Business, Management and Accounting

Vikas Arya

Paris School of Business, Paris, France

iD0000-0001-8025-1528

Citations, last 5 years: 721
Works, last 5 years: 36
h-index: 19
Citations, all time: 2 041
In Business, Management and Accounting: #1,436

Research topics

Consumer Behavior in Brand Consumption and Identification18Business, Management and Accounting
Digital Marketing and Social Media17Social Sciences
Environmental Sustainability in Business10Business, Management and Accounting
Marketing and Advertising Strategies8Business, Management and Accounting
Diverse Aspects of Tourism Research6Social Sciences

Recent works

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