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Scientist · Business, Management and Accounting

Renaud Lunardo

Kedge Business School, Talence, France

iD0000-0002-4436-1014

Citations, last 5 years: 427
Works, last 5 years: 47
h-index: 29
Citations, all time: 2 507
In Business, Management and Accounting: #3,420

Research topics

Consumer Behavior in Brand Consumption and Identification55Business, Management and Accounting
Customer Service Quality and Loyalty47Business, Management and Accounting
Consumer Retail Behavior Studies33Business, Management and Accounting
Consumer Market Behavior and Pricing32Business, Management and Accounting
Consumer Packaging Perceptions and Trends15Business, Management and Accounting

Recent works

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