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Scientist · Business, Management and Accounting

Sudadi Pranata

Universitas Masoem, Sumedang, Indonesia

iD0009-0000-8271-9585

Citations, last 5 years: 79
Works, last 5 years: 66
h-index: 5
Citations, all time: 120
In Business, Management and Accounting: #28,217

Research topics

Consumer Behavior and Marketing Influence24Business, Management and Accounting
SMEs Development and Digital Marketing18Social Sciences
Customer Service Quality and Loyalty16Business, Management and Accounting
Digital Marketing and Social Media10Social Sciences
Technology Adoption and User Behaviour8Decision Sciences

Recent works

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