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Scientist · Decision Sciences

Zainah Qasem

Princess Sumaya University for Technology, Amman, Jordan

iD0000-0002-9119-9996

Citations, last 5 years: 51
Works, last 5 years: 8
h-index: 8
Citations, all time: 567
In Decision Sciences: #18,328

Research topics

Technology Adoption and User Behaviour12Decision Sciences
Consumer Behavior in Brand Consumption and Identification3Business, Management and Accounting
Digital Marketing and Social Media3Social Sciences
Technostress in Professional Settings3Psychology
Consumer Behavior and Marketing Influence3Business, Management and Accounting

Recent works

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