Fields · Business, Management and Accounting · Tourism, Leisure and Hospitality Management

Wine Industry and Tourism

This cluster of papers focuses on the factors influencing wine tourism, consumer behavior, and wine choice. It explores topics such as sustainability, regional branding, market segmentation, environmental practices, winery visits, quality perception, and the economic implications of wine tourism. The research delves into understanding the motivations and preferences of wine tourists and consumers, as well as the impact of various factors on their decision-making processes.