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Scientist · Business, Management and Accounting

Leif E. Hem

Norwegian School of Economics, Bergen, Norway

iD0009-0005-9198-6534

Citations, last 5 years: 63
Works, last 5 years: 10
h-index: 20
Citations, all time: 1 528
In Business, Management and Accounting: #34,166

Research topics

Marketing and Advertising Strategies31Business, Management and Accounting
Consumer Behavior in Brand Consumption and Identification30Business, Management and Accounting
Diverse Aspects of Tourism Research17Social Sciences
Consumer Market Behavior and Pricing14Business, Management and Accounting
Corporate Identity and Reputation9Business, Management and Accounting

Recent works

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